Romar buys British company Purity Global
El fabricante de productos de perfumería y limpieza se refuerza en lavavajillas y extienda su apuesta internacional también a México e Italia. Romar Global Care, fabricante de productos de perfumería y limpieza, ha adquirido una participación mayoritaria en la empresa británica Purity Global, especializada en productos para lavavajillas automáticos y cuidado específico de la ropa. […]
Agrado relaunches its Hair Lovers range
Romar Global Care's brand Agrado has revamped its catalog and introduced more sustainable packaging. Agrado, a Valencian brand belonging to Romar Global Care, is committed to innovation in the hair care category with its Hair Lovers collection. This brings the total number of products in the brand's catalog to 36, all featuring a new look and feel and incorporating more sustainable packaging.
Agrado Sun Care turns sunscreen into an attitude with “You Know What You Do”
Agrado Sun Care launches an ode to drama-free summer, to those small decisions that make all the difference… and to those who make them with style and common sense. Agrado Sun Care's new campaign is clear on this point: fresh, fun, and emotional, appealing directly to the consumer who enjoys summer sensibly, without sacrificing […]
Romar Global Care eliminates more than 100 tons of plastic per year.
The company has reduced CO2 emissions by more than 114,000 tons since 2015 and is making progress in recyclable packaging. Romar Global Care has eliminated more than 100 tons of plastic annually and reduced its carbon dioxide (CO2) equivalent emissions by more than 114,000 tons since 2015, as highlighted by its director of […]
Agrado receives the award for the most innovative aerosol of the year for its facial mist from AEDA.
The Valencian company Agrado Sun Care has been awarded the “Most Innovative Aerosol of the Year” prize by the Spanish Aerosol Association (AEDA) at the AEDA Forum 2025, the leading event for the aerosol sector in Spain. This new recognition consolidates Agrado Sun Care's leadership in the aerosol sunscreen category, highlighting its commitment […]
Agrado Cosmetic brings sustainability to its new range of deodorants
Agrado Cosmetic, a personal care brand owned by the Romar Global Care Group, has launched a line of antiperspirant deodorants with balanced gas. This is an innovation for the company, which, although already present in this personal care category, has developed for the first time products that are "transparent and have balanced gas," according to company representatives. They explain that this last point is key to sustainability, as […]
Romar Global Care appoints Ana Torrens as its new R&D director.
Romar Global Care, a business group specializing in the manufacture of cosmetics, hygiene, personal care, and home care products, has announced the appointment of Ana Torrens as its new Director of Research and Development (R&D). With this appointment, the company “reinforces its commitment to innovation, technical excellence, and sustainable development in its strategy […]
Butler, awarded the 2025 Household Trophy
Mayordomo, a brand specializing in home care and cleaning products belonging to Romar Global Care, has been recognized with the 2025 Home Trophy. Specifically, the Sensory Collection line has won this award, granted after a market study that evaluates its impact on innovation and consumer satisfaction. This award highlights products that […]
Romar Global Care wins the Nunsys Group Awards
Romar Global Care, specializing in the manufacture of cosmetics, perfumes, and personal care products, has been recognized with the Best Industrial Expansion Project 2024 award at the Nunsys Group Awards. “This award reinforces our vision that technology is fundamental to competing in top-tier, highly competitive markets,” stated the representative of […]
Agrado Cosmetic wins the Product of the Year award in the facial care category
The Valencian perfume and cosmetics company Agrado Cosmetic, part of the RGC Group, has been awarded Product of the Year at the 25th edition of the Grand Prize for Innovation, following a study of more than 10,000 people representative of the Spanish population. The award-winning product was […]